Overview
Higher utilization and MLR pressures demand that Medicare stakeholders better understand the health needs of their beneficiaries than ever before. This first-of-its-kind syndicated study illuminates the health segments within our clients’ senior population so that organizations can best serve their unique needs.
In fact, this National Medicare Health Segmentation Study is so critical that all relevant 2026 Deft SMIS studies will reference this segmentation study to help ensure that operations, sales, product, marketing, and experience-focused managers can apply its insights into their daily work. As part of the service, Deft will score the first 25,000 members — at no additional cost — so that all plan managers can have a clear understanding how to best service each individual member.