Overview
Despite the end of the quarterly SEP, switching within D-SNP still outpaces switching across the rest of MA. As carriers compete for position in the HIDE/FIDE landscape, some are leaning harder on C-SNP to protect existing D-SNP membership.
Whatever the reason, SNP members are harder to hold. C-SNP has grown from roughly 1.3 million to 1.8 million lives in the past 12 months, and D-SNP is approaching 6.5 million. SNP consumers have historically been among Medicare’s least loyal beneficiaries, and they now have more coverage options and more competitors courting them. With financial pressure still significant outside SNP, carriers need to deliver the best possible experience to these underserved beneficiaries.
The 2027 SNP (C-SNP and D-SNP) Experience Study is a blueprint for carriers and agencies serving Dual Eligibles and members with demanding health conditions. It catalogs members’ experiences over the past year, compares Dual HIDE, FIDE, and Coordination-Only enrollees, and identifies which disruptions (providers, care managers, pharmacies, transportation, or benefits) drive the most attrition. New this year: how carrier-paid phones affect retention, and how their value compares with reduced OTC allowances.
What’s New
- Carrier-paid phones. Examines how carrier-paid phones affect retention metrics and how their value compares with reduced OTC allowances.
- Drivers of attrition. Shows which areas of disruption drive the most attrition: providers, care managers, pharmacies, transportation, or benefits and allowances.